Privacy Policy

Last updated: January 20, 2025

1. Introduction

AssetHawk ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our QR infrastructure platform and related services (the "Service").

2. Information We Collect

Personal Information

We may collect personally identifiable information that you provide to us, including:

  • Name and contact information (email address, phone number)
  • Company information and job title
  • Account credentials and profile information
  • Payment and billing information
  • Communication preferences

Usage Information

We automatically collect certain information when you use our Service:

  • QR code creation, modification, and scan data
  • Device information (type, operating system, browser)
  • IP address and geographic location data
  • Usage patterns and feature interactions
  • Performance and error logs

QR Code Data

When you create or scan QR codes through our platform:

  • Content and destination URLs
  • Scan timestamps and frequency
  • Scanner location data (if permitted)
  • Device and browser information
  • Referrer information

3. How We Use Your Information

We use the information we collect for the following purposes:

Service Provision

  • Create, manage, and track QR codes
  • Provide analytics and reporting features
  • Process payments and manage subscriptions
  • Deliver customer support and technical assistance

Platform Improvement

  • Analyze usage patterns to improve our services
  • Develop new features and functionality
  • Monitor and ensure platform security
  • Conduct research and data analysis

Communication

  • Send service notifications and updates
  • Provide marketing communications (with consent)
  • Respond to inquiries and support requests
  • Send security alerts and important notices

4. Information Sharing and Disclosure

We do not sell, trade, or otherwise transfer your personal information to third parties, except in the following circumstances:

  • Service Providers: We may share information with trusted third-party service providers who assist us in operating our platform, processing payments, or providing customer support.
  • Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.
  • Legal Requirements: We may disclose information when required by law, court order, or to protect our rights, property, or safety.
  • Consent: We may share information with your explicit consent for specific purposes.

5. Data Security

We implement industry-standard security measures to protect your information:

  • Encryption of data in transit and at rest
  • Regular security audits and vulnerability assessments
  • Access controls and authentication measures
  • Employee training on data protection practices
  • Compliance with SOC 2 and other security standards

6. Data Retention

We retain your personal information for as long as necessary to provide our services and fulfill the purposes outlined in this Privacy Policy. QR code data and analytics are retained according to your subscription plan and applicable legal requirements.

You may request deletion of your account and associated data at any time by contacting us at privacy@assethawk.com.

7. Your Rights

Depending on your location, you may have the following rights regarding your personal information:

  • Access to your personal information
  • Correction of inaccurate or incomplete data
  • Deletion of your personal information
  • Portability of your data
  • Restriction of processing
  • Objection to processing for marketing purposes

To exercise these rights, please contact us at privacy@assethawk.com.

8. International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure that such transfers comply with applicable data protection laws and implement appropriate safeguards to protect your information.

9. Children's Privacy

Our Service is not intended for individuals under the age of 16. We do not knowingly collect personal information from children under 16. If you become aware that a child has provided us with personal information, please contact us immediately.

10. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our platform. These technologies help us:

  • Remember your preferences and settings
  • Analyze usage patterns and improve our services
  • Provide personalized content and features
  • Ensure platform security and prevent fraud

You can control cookie settings through your browser preferences.

11. Third-Party Services

Our platform may integrate with third-party services and APIs. We are not responsible for the privacy practices of these external services. We encourage you to review the privacy policies of any third-party services you use in conjunction with our platform.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Last updated" date. Your continued use of the Service after any changes indicates your acceptance of the updated Privacy Policy.

13. Contact Information

If you have any questions about this Privacy Policy or our privacy practices, please contact us:

Email: privacy@assethawk.com

Address: 123 Tech Street, San Francisco, CA 94105

Phone: +1 (555) 123-4567